The Weekly Seven: Plus Or Minus Two #2
This week’s Seven (plus or minus two) has to do with your shelf. Book shelf that is! Below is a list of 7 books that should be within arms reach of every serious designer.
1. Don’t Make Me Think: A Common Sense Approach to Web Usability, 2nd Edition – by Steven Krug
Five years and more than 100,000 copies after it was first published, it’s hard to imagine anyone working in Web design who hasn’t read Steve Krug’s “instant classic” on Web usability, but people are still discovering it every day.
In this second edition, Steve adds three new chapters in the same style as the original: wry and entertaining, yet loaded with insights and practical advice for novice and veteran alike. Don’t be surprised if it completely changes the way you think about Web design.
2. The Inmates Are Running the Asylum: Why High Tech Products Drive Us Crazy and How to Restore the Sanity – by Alan Cooper
Imagine, at a terrifyingly aggressive rate, everything you regularly use is being equipped with computer technology. Think about your phone, cameras, cars – everything – being automated and programmed by people who in their rush to accept the many benefits of the silicon chip, have abdicated their responsibility to make these products easy to use.
The Inmates are Running the Asylum argues that, despite appearances, business executives are simply not the ones in control of the high-tech industry. They have inadvertently put programmers and engineers in charge, leading to products and processes that waste money, squander customer loyalty, and erode competitive advantage. Business executives have let the inmates run the asylum!
In his book The Inmates Are Running the Asylum Alan Cooper calls for revolution – we need technology to work in the same way average people think – we need to restore the sanity. He offers a provocative, insightful and entertaining explanation of how talented people continuously design bad software-based products. More importantly, he uses his own work with companies big and small to show how to harness those talents to create products that will both thrill their users and grow the bottom line
3. About Face 3 – by Alan Cooper
This completely updated volume presents the effective and practical tools you need to design great desktop applications, Web 2.0 sites, and mobile devices.
You’ll learn the principles of good product behavior and gain an understanding of Cooper’s Goal-Directed Design method, which involves everything from conducting user research to defining your product using personas and scenarios. Ultimately, you’ll acquire the knowledge to design the best possible digital products and services.
4. The Design of Everyday Things – by Donald Norman
Anybody who has ever complained that “they don’t make things like they used to” will immediately connect with this book. Norman’s thesis is that when designers fail to understand the processes by which devices work, they create unworkable technology.
Director of the Institute for Cognitive Sciences at University of California, San Diego, the author examines the psychological processes needed in operating and comprehending devices.
5. The Elements of User Experience: User-Centered Design for the Web – by Jesse James Garret
Smart organizations recognize that Web design is more than just creating clean code and sharp graphics. A site that really works fulfills your strategic objectives while meeting the needs of your users. Even the best content and the most sophisticated technology won’t help you balance those goals without a cohesive, consistent user experience to support it.
But creating the user experience can seem overwhelmingly complex. With so many issues involved-usability, brand identity, information architecture, interaction design-it can seem as if the only way to build a successful site is to spend a fortune on specialists who understand all the details.
The Elements of User Experience cuts through the complexity of user-centered design for the Web with clear explanations and vivid illustrations that focus on ideas rather than tools or techniques. Jesse James Garrett gives readers the big picture of Web user experience development, from strategy and requirements to information architecture and visual design. This accessible introduction helps any Web development team, large or small, to create a successful user experience.
6. Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics – by Tom Tulis & Bil Albert
The first practical, detailed instructions on how to measure improved usability for the web, web-based applications, and electronic products of all kinds.
“This book is a great resource about the many ways you can gather usability metrics without busting your budget. If you’re ready to take your user experience career to the next level of professionalism, Tullis and Albert are here for you and share generously of their vast experience. Highly recommended.”
- Jakob Nielsen
7. Designing Web Usability – by Jakob Nielsen
While everyone wants to design cool web sites, no one wants to think simple and consider whether the design actually accomplishes its goal, which is usually to sell, teach, or entertain. The sole exception is Nielsen, who has made a living speaking and writing about what works and what doesn’t work in interactive media. His simple, well-written, and well-illustrated book discusses web usability, page design, content design, site design, intranet design, accessibility for users with disabilities, international use, future directions, and simplicity.
Add Your Books
What’s on your bookshelf? Add your favorite books to the comments and why you think it should be on everyones list?

I would also add the “Getting Real” and “Rework” by 37Signals, awesome read!